Attica Asset Management

Attica Asset Management, recognising the need to better reflect their brand's essence, engaged Oliver Franks to refine their communication strategy. Our collaboration led to a comprehensive rebrand, including a revamped website and updated investor collateral. We established a unique creative direction that respected their existing identity while introducing a sophisticated design. The project encompassed a refined communications strategy, defining their tone of voice and visual language, resulting in a professional yet contemporary identity across web design, printed materials, and media.

Overview

With increased recognition, growing funds under management, and an expanding team, Attica Asset Management realized the need to update its visual and verbal communication to accurately represent the brand's essence, team, and investment strategy to investors, advisors, and industry peers.

Engaging Oliver Franks to enhance their fund and strategy communication, we partnered with Attica to execute a comprehensive rebrand. This initiative included revamping their website and updating investor collateral with a fresh, cohesive look.

We developed a unique creative direction that honored their existing identity while introducing a sophisticated design. This rebranding effort encompassed a refined communications strategy, defining their tone of voice and visual language, and establishing a professional yet contemporary identity across web design, printed materials, and media.

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